Top 10 Best-Selling Consumer House Plans

February 17, 2010 | Rick Wedding | Comments View Comments

Builders know from sales history which of their homes buyers prefer. They can access databases to find out which of their competitors’ homes buyers prefer. But that kind of analysis only reveals what buyers may choose from what’s available.

When consumers buy house plans, like Hanley Wood’s 10 best sellers shown on the following pages, they act out a dream. They betray a longing for timeless elevations, informal living, and luxurious master suites. They dream strongly enough that they pay money to buy the plan.

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